Nueu exploded onto the fashion scene in 2005 as a new brand in a saturated marketplace, the dare to be different label was an instant success story and a long awaited breath of fresh air. Nueu is a brand that is associated with its high quality, unique style and price. The underground skate scene quickly bought into the brand and its contemporary style, yet Nueu is not to be categorised purely as a sports brand, it’s far more than that, producing traditional and trendy sunglasses that are considered some of the most fashionable on the market. Nueu is a brand that strives to consistently provide individual merchandise that is suited to all walks of life and all tastes and personalities.

Nueu is famous for its high quality product. Nueu lenses are constructed from either polycarbonate or CR-39 lenses which mean Nueu provides you with tough durable optics that provide impeccable definition rivalling that of the most expensive brands. Nueu knows that in such a competitive market, only the best will do, so nothing is done by halves, no detail is too small or insignificant, meaning that you receive the best possible product that you can be proud of. All Nueu products are tried and tested before they even hit the shelves; nothing gets past these guys, if these sunnies aren’t up to scratch, its back to the drawing board, meaning you get perfection 100% of the time!

The talented designers at Nueu have also combined trend with practicality and the durability of the frames is ideal for whatever your sport, or however active your lifestyle may be, good looking sunglasses that are created for prolonged use are always obtainable in the Nueu collection!

All Nueu sunglasses come with a Nueu hard case and Nueu cleaning cloth.